HARLEY-DAVIDSON, INC.
HOGNYSEIndustrials · Motorcycles, Bicycles & Parts · WI · SEC filings ↗ · Compare ⊕
View price & chart on Yahoo Finance ↗Financials
SEC XBRL · annual| FY25 | FY24 | FY23 | FY22 | FY21 | FY20 | |
|---|---|---|---|---|---|---|
| Revenue | $3.60B | $4.15B | $4.88B | $4.93B | $4.54B | $3.26B |
| Operating income | $386.6M | $416.6M | $779.1M | $909.3M | $823.4M | $9.7M |
| Net income | $338.7M | $455.4M | $706.6M | $741.4M | $650.0M | $1.3M |
| Total assets | $8.04B | $11.88B | $12.14B | $11.49B | $11.05B | $12.01B |
| Total liabilities | — | — | — | — | — | — |
| Equity | $3.14B | $3.17B | $3.25B | $2.90B | $2.55B | $1.72B |
| EPS (diluted) | $2.78 | $3.44 | $4.87 | $4.96 | $4.19 | $0.01 |
| Shares out. | 124.5M | 136.6M | 146.2M | 153.9M | 153.3M | 152.8M |
Reported figures from the company's SEC filings (XBRL). Blank where a line item isn't cleanly tagged — never estimated.
Key ratios
from filings · FY2025- Operating margin
- 10.7%
- Net margin
- 9.4%
- Return on equity
- 10.8%
- Return on assets
- 4.2%
- Return on capital (ROCE)
- 7.2%
- Liabilities / assets
- —
- Debt / equity
- —
- Book value / share
- $25.22
- Revenue growth (YoY)
- −13.1%
- Net income growth (YoY)
- −25.6%
Computed from the company's own SEC figures — no market price, so these are facts, not a valuation. Book value per share is reported equity ÷ shares; it is not the stock price.
Financial health
forensic scores · FY2025- Accruals / assets
- −2.9%clean
- Piotroski F-Score
- 8/8strong
Altman Z″is a textbook bankruptcy-distress score from book values only (>2.6 safe · 1.1–2.6 grey · <1.1 distress). Accruals = (net income − operating cash flow) ÷ assets; persistently high accruals are an earnings-quality red flag. Beneish M-Scoreis an eight-ratio screen comparing this year with last (M > −1.78 = elevated manipulation-risk screen, not proof). Piotroski F-Scorecounts how many of nine fundamental-health checks pass (shown as passed / applicable; we use operating margin and total liabilities as documented proxies where the exact input isn't XBRL-tagged). Computed from SEC filings — descriptive factors, not advice or a forecast.
Quality score
EDS ScoreOur own multi-factor score from free SEC data — profitability, growth, financial strength, earnings quality, and event/ownership catalysts. No market price and no licensed model: each axis is the share of source-backed checks it passes. Descriptive factors, not advice or a forecast. What these scores mean →
Signs
● 1 warning● 3 good- Revenue declined year-over-year
- Operating margin is positive
- Positive operating cash flow
- Clean earnings (low accruals)
Derived from the company's own SEC figures (fundamentals, forensic scores, filing discipline) — descriptive factors, not advice or a forecast.
5%+ owners
SEC Schedule 13D / 13G · last 3 yrs- Donald Smith & Co., Inc.Passive (13G)May 14, 2026
- Fmr LlcPassive (13G)May 6, 2026
- Vanguard Capital Management LlcPassive (13G)Apr 30, 2026
- Blackrock, Inc.Passive (13G)Apr 24, 2026
- Vanguard Group IncPassive (13G)Mar 27, 2026
- Beutel, Goodman & Co Ltd.Passive (13G)Feb 4, 2026
- H Partners Management, LlcActivist (13D)Nov 14, 2025
- Boston PartnersPassive (13G)Aug 11, 2025
- Dimensional Fund Advisors LpPassive (13G)Jan 23, 2025
Holders who disclosed a 5%+ stake. 13D signals intent to influence or control; 13G is a passive holding. Latest filing per holder — open it for the exact stake.
Insider transactions
SEC Form 4 · most recent| Insider | Date | Type | Shares | Price |
|---|---|---|---|---|
| Reintjes Matthew JDirector | May 21, 2026 | Grant | 2,479 | $0.00 |
| Nova Daniel JDirector | May 21, 2026 | Grant | 4,742 | $0.00 |
| Root Jonathan ROfficer — CFO and CCO | May 19, 2026 | Sell | 1,554 | $24.21 |
| Sylvester MaryroseDirector | May 14, 2026 | Option exercise | 6,015 | $0.00 |
| Masood RafehDirector | May 14, 2026 | Option exercise | 6,015 | $0.00 |
| Golston Allan C.Director | May 14, 2026 | Option exercise | 3,008 | $0.00 |
| Flees Lori AnnDirector | May 14, 2026 | Option exercise | 6,015 | $0.00 |
Headline trade per Form 4 (officers, directors, 10%+ owners). Buy/sell read from the filing's structured data — blank where a field isn't cleanly tagged.
Short interest
FINRA · bi-monthly| Settlement | Shares short | Days to cover | Δ vs prior |
|---|---|---|---|
| May 15, 2026 | 14.6M | 4.2 | +6.0% |
| Apr 30, 2026 | 13.7M | 4.5 | -14.4% |
| Apr 15, 2026 | 16.1M | 4.9 | -16.4% |
| Mar 31, 2026 | 19.2M | 5.0 | +4.8% |
| Mar 13, 2026 | 18.3M | 4.2 | +1.5% |
Shares sold short as reported to FINRA. Days-to-cover = short shares ÷ average daily volume — higher means more potential squeeze pressure.
Material events
SEC Form 8-K · most recent- Director / officer change · Shareholder voteMay 28, 2026
- Results of operationsMay 5, 2026
- Other material eventMar 6, 2026
- Results of operations · Director / officer changeFeb 10, 2026
- Director / officer changeDec 10, 2025
- Director / officer changeDec 5, 2025
- Entered a material agreement · Completed an acquisition or dispositionNov 6, 2025
- Results of operationsNov 4, 2025
Events the company reported on Form 8-K, labelled by the SEC item code it filed under — its own classification, not our interpretation.
Recent SEC filings
All filings ↗Event-driven situations (1)
Spot an error in this record? Report it. Every correction is verified against the source filing before we change anything.